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We started with a simple idea:

Give investors a more disciplined, lower cost, reality-tested approach.

We said, let’s be transparent every step of the way, and clear away all the smoke manufactured by the big commission-based firms that populate Wall Street. Our time-tested, simple-approach philosophy can give you a better return on investment for a fraction of the cost.

Disciplined

Focused, on point, always humbled by the responsibility we have on our client’s behalf. We are relentlessly attentive to detail, because that’s our job. Day after day, year after year.

Lower Cost

It’s your money, your returns. The less you’re charged the better the outcome over time. We don’t charge commissions, and our fee structure is among the lowest in the industry. As your registered investment advisor, we work for you. Period.

Reality–Tested

Experience counts. Our portfolios are built to the real world, and reflect your personal financial goals, your investment horizons, and your risk tolerance.

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